Shopify launches Collabs network
On October 10, Shopify launched the Collabs network to build a commission cooperation model between merchants and creators. Through the Collabs network, merchants can set commission rates for all products or at the product series level. Creators can see the merchant’s products through discovery, and automatically generate alliance product links to start promotion and sales immediately. Merchants can share affiliate commissions with verified Shopify Collabs creators, thereby reducing sales costs. Merchants can also search and view creators’ project applications, find creators that best meet their product sales needs, and establish cooperative promotions.
Amazon's US site "Seller Self-delivered Prime Program" has reopened applications
On October 10, Amazon’s “Seller Self-delivered Prime Program” has reopened new seller registrations to US site sellers. “Seller Self-delivered Prime Program” is a Prime delivery program. After joining the program, sellers can ship from their own warehouses and deliver Prime orders directly to Prime buyers in the destination country, and the products will display the Prime mark.
Americans will spend $700 million on Halloween pet costumes, and pumpkin-shaped "poll" ranks first
According to data released by the National Retail Federation, this year’s Halloween, the per capita Halloween consumption may reach $108.24, and the total consumption is expected to reach $12.2 billion, a record high.
One of the most popular categories in Halloween promotions is clothing. Data shows that 69% of consumers plan to buy Halloween costumes, with an average per capita spending of $36.84 and a total spending of $4.1 billion. Children’s clothing, adult clothing and pet clothing are the three main types of clothing, among which the spending on pet clothing is expected to remain the same as last year, at $700 million.
eBay Germany introduces multi-factor authentication